Great quote on EU-US cultural differences:
"Europeans harbor much greater sensitivities to privacy issues while Americans tend to concentrate on matters concerning “property” (physical, personal and intellectual). This is evidenced by yesterday’s blow up around Facebook’s changes to their Terms of Service. On the one hand, there’s this weird American outcry against Facebook owning your data (in common, at least) forever. From the European side, it seems like the concern is centered more around what the changes mean to one’s privacy, rather than whether Facebook can perpetually “make money” off your stuff"
and another one illustrating the "privacy-sceptic" web geek view:
"this will be the year that people have their “mindframes” bent around new conceptions of personal privacy and control and ownership of data. […] people’s desire to share will overcome their desire for control over their personal data, and that they will gradually realize that sharing will require letting go."
Hard disk erasing utility (so deleted file cannot be recovered).
Similar software: "Eraser", see http://www.heidi.ie/node/6
"This post starts off with a brief history of recent algorithm updates, and shows the enormous weight Google is placing on branded search results"
If Aaron Wall is right about this, established companies can breathe with relief and